The King of Soho I London Dry Gin I Unique sweetness of grapefruit peel I Liquorice finish I 42% Vol. I 700 ml

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Then there’s two bars, the distillery and the Ginstitute (scroll up for more information about that). But, history should be respected for what it is – it can’t be erased, cancelled or changed, although many try to do so.

If you like a bit of variety with your liquor, then you’ll love visiting The London Distillery Company. It may not be reproduced in any way whatsoever without Ocado Limited's prior consent, nor without due acknowledgement. Although having moved to London, Alex speaks fondly of her home town and deems herself a profound northern soul.

Meet Alex Robson, founder of King of Soho Alex Robson is a northern born gin-founder who entered the gin market almost four years ago with her uniquely authentic ‘King Of Soho’ gin.

And as part of that job, I actually touched moon dust, which I don’t think many people can say about a previous job description, so I did quite a lot. Famous for his risqué shows, dominating the London entertainment scene and almost single-handedly revolutionising the district of Soho, it’s fair to say that he had quite the reputation. Mixed reviews, however, suggest it wasn’t quite the fitting tribute to the man – but now his spirit is set to live on in the form of a, well, spirit. This premium quality gin is a tribute to the King of Soho, a man who never settled for the ordinary and challenged the establishment.You’re not going to be able to do everything and if you can’t do something, find somebody who can,” Alex continues.

This cookies is installed by Google Universal Analytics to throttle the request rate to limit the collection of data on high traffic sites. And just before I started this, I was essentially working as a business consultant, helping people with different projects and different elements of their business. Then, move on to Beefeater’s gin where you’ll tour the distillery and – of course – sample some varieties. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.What sets this London gin distillery “make your own” tour apart is that they keep your recipe on file. Some of these are the kind of straightforward fun you’d expect from a distillery: tours, tastings, the occasional cocktail masterclass.

Staring at the bar of The Botanist on Sloane Square, one particular drink stands out from the crowd, the glittering blue bottle that’s The King of Soho, a London dry gin conjured up by Howard Raymond, the entrepreneur’s son, and business partner Alex Robson. Variorum Gin should appeal to the huge number of people who love pink gin, whether its over ice or in cocktails and mixed drinks. The first step is to ditch the tonic, ice and garnishes and taste the gin neat then dilute with some water for the second tasting.

It’s hard to believe that not long ago, this was the first gin distillery in East London in over a century.